USGA Gives Fans Many Ways to Follow 78th U.S. Women's Open

By Jonathan Coe, USGA

| Jul 05, 2023 | Pebble Beach, Calif.

USGA Gives Fans Many Ways to Follow 78th U.S. Women's Open

Fans will be able to follow the U.S. Women’s Open Championship like never before thanks to a comprehensive suite of digital offerings that will immerse audiences in the action at renowned Pebble Beach (Calif.) Golf Links from July 6-9.  
“We’re thrilled to provide fans with an unprecedented level of access to this year’s championship through a number of innovative digital offerings that are sure to bring golf fans closer than ever before to the action at Pebble Beach,” said Jon Podany, USGA chief commercial officer. “From live streams of championship play on our new app, to the first-of-its-kind ShotCast experience, golf fans across the world will be able to immerse themselves in the U.S. Women’s Open.” 
From July 6-9 fans can expect:  

USGA App Built by Deloitte

The USGA App Built by Deloitte* is an all-in-one destination for fans that offers features and innovations to bolster wall-to-wall content for the U.S. Women’s Open, such as real-time shot tracking, live streaming, highlight packages and customized alerts. In addition, every televised shot of the U.S. Women’s Open will be available on demand within each player’s scorecard. Fans can also add an unlimited number of players to their favorites and receive alerts when they start and finish their rounds and have completed nine holes. For the first time, the USGA App will feature live scoring and coverage of all 15 USGA championships through an elevated user experience that will provide a more engaging digital landscape in which fans can immerse themselves.  

ShotCast Powered by Cisco  

For the first time in women’s golf history, ShotCast powered by Cisco will allow fans to follow the U.S. Women’s Open like never before, with a next-generation digital experience featuring every shot from every player. The USGA will utilize the PGA Tour’s ShotLink state-of-the-art scoring technology to bring fans closer than ever to all of the action. The elevated experience will be available on both the app and the web and will include dynamic shot trails, radar data, green views and video highlights, so fans can follow everything up-to-the minute live or catch up on their favorite players after the round. Fans will be able to follow every shot with amazing 3D hole imagery. Whether keeping up with their favorite players on the go or getting more insights while watching the action, fans will enjoy detail and depth with each hole of the iconic layout. 

Live Streaming on Any Device Presented by American Express 

Up to 10 hours per day of featured groups coverage, presented by American Express, will be available for all four rounds of the championship on uswomensopen.com and on the USGA app for iOS and Android. Live streaming of featured groups will also be available on the free USGA OnDemand app on Apple TV, Roku, Amazon Fire TV, and Android TV, with full leader board integration within the viewing experience. Additionally, Xbox and, for the first time, Samsung Smart TVs, will also have live streaming available on their platforms via USGA OnDemand. 

Record Amount of Weekend NBC Coverage, Including Primetime 

NBC Sports will present exclusive coverage of the U.S. Women’s Open from iconic Pebble Beach Golf Links across NBC, Peacock and USA Network. NBC Sports’ presentation will include a record 12 hours of coverage on the NBC broadcast network on Saturday and Sunday, including live primetime coverage for the first time in championship history. 

Pre-championship coverage begins Tuesday, July 4, with Golf Central Live From the U.S. Women’s Open on Golf Channel and Peacock, surrounding the championship with more than 25 hours of live studio coverage. 

NBC Sports will also complement U.S. Women’s Open coverage with live featured group coverage Thursday through Sunday. 

Interactive ArtBall NFTs Transcend Traditional Boundaries 

The USGA and Pebble Beach Company also announce the launch of the 2023 U.S. Women’s Open ArtBall – a gamified NFT project that leverages the rich data connected to the championship, allowing fans to engage in the championship like never before. NFT holders will be randomly assigned a plot on and around the par-3 17th hole at Pebble Beach. As they follow along on the 3D experience, they earn points if a ball lands on their designated plot, and climb the leader board thanks to other gamified elements such as “closest-to-the-hole" and “longest hole-out.” Each ball will feature generative art as the data and location of each shot will generate art on the digital collectibles, making each a unique, one-of-a-kind takeaway from this historic championship by week’s end. The 2023 U.S. Women’s Open ArtBall will be limited to 3,010 unique collectibles. For more information, visit usga.artball.io